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CENTERSTAGE CHICAGO
by Janet Arvia
Move over Starbucks, there's a new
coffee house in town. Actually, it's rather
old. Since 1862, Julius Meinl has been
selling coffee in Vienna. And now Europe's
premiere coffee roaster has opened its
first and only American establishment
- here in Chicago!
Personal pastry recipes, daily-imported
beans, and customized furniture have all
been brought in from Vienna to transform
the U.S. shop into an Austrian haven.
Only the central European logo depicting
a dark coffee boy was revised with a gold
face to accommodate politically correct
Chicagoans. Still, the historical pictures
and soft classical music echo old world
elegance, as do the menu selections.
For only a few dollars, patrons may indulge
in a delicious and generous cup of coffee,
served in attractive dishware, with a
chocolate! Among the tempting options
are Melange (espresso with equal parts
of steamed and foamed milk) and Eiskaffee
(two scoops of ice cream topped with espresso
and whipped cream). A dozen premium leaf
teas are also available.
Recommended Viennese specialties include
Meinl's Millennium torte, a flourless
chocolate cake made from an old family
recipe. Slices of apple and farmer's cheese
strudels are served at room temperature.
With desirable dishes and merchandising
souvenirs, it's no surprise Julius Meinl
attracts many visitors. Mind you, the
70-seat eatery never seems crowded. Roomy
booths and high ceilings contribute to
the relaxing atmosphere, as an efficient
staff readily administers to both sit-down
and to-go customers.
Julius Meinl has been offering smooth,
medium-roasted brews for more than 140
years, yet it only took one week of Chicago
success to raise its prices. Obviously
the company knows how to win over a neighborhood
and run a business. Unlike its less fortunate
Southport predecessors (Viennese Kaffee
Haus and the Mozart Cafe) coffee lovers
can bet their double mocha Frappuccino,
Julius Meinl is here to stay.
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